Recently I listed and sold my home. My agents (my sister and nephew) came to the listing appointment with more than just forms. They had a plan. Beth was all about the "time line" and guided us on paper from preparing for the open house, to reviewing offers, to packing and moving - she drew it all out for us. Each of us knew who was responsible for doing what and when.
By creating a detailed marketing plan, action list and time line we created the future we wanted. Beth even predicted the final sales price within less than 1%! With clear instructions we were calm, educated sellers and knew exactly what was expected of us.
I'm recomennding the written timeline and action plan to all listing agents so that their sellers too will feel confident and clearly know what is expected of them; and what they can expect from their realtors.
I know, it seems like such a simple thing, but in this world where everyone is an expert, many just wing it cause they know they can handle the glitches. I say, "Make a plan, execute it, and AVOID the glitches" Sounds like a sure way to get referrals and a great reputation. That's got to be good for business.